Marketing Support Executive

Location: Our office is located in Heart of Klang Valley, however this role is available on a remote, or part-remote, basis within the Selangor state (currently we are all working remotely due to Covid-19)

Hours: 09:00-18:00, Monday to Friday

Employment: Permanent

What Will I Be Doing?

As a Marketing Support Executive at bChannels, you’ll be working with on behalf of one of our clients managing the relationship between the client and their partners. We’re not a creative marketing agency – we do B2B (business to business marketing) for our clients who are known as some of the giants in the tech world.

How You’ll Do It:

Our Marketing Support Executive help our clients by informing, advising and coaching their partners to create and implement strategic marketing decisions. You will liaise directly with client marketing teams and using your professional knowledge, recommend the available tools they need to better market our clients’ products.

This is accomplished through a variety of methods including: digital marketing (e.g. email marketing, SEO, SEA, social networks, display advertising, video production) and offline Marketing campaign types (e.g. events, telemarketing, print advertising, sponsoring, incentives)

The day-to-day:

  • Engagement with external business owners and marketing managers
  • Enable and guide partners on Vendors programs, tools and branding
  • Trouble shooting and escalating when needed
  • Work with sales leaders, business development leaders, and audience marketing leaders
  • Develop effective field training and enablement tools including: presentations, whitepapers, market analyses, and structured programs that help all of the above be more effective
  • Establish metrics to effectively track, monitor, and measure alliance marketing impact aligned to business objectives
  • Take the salesperson’s perspective to identify gaps in our core and campaign materials to ensure that they are supported influencing their accounts
  • Regularly interact with key leaders to understand customer requirements and market
  • Training partners on how to access and implement tools already available to them through the vendor
  • Perceptions in order to create and deliver compelling Amazon Web Services differentiators

What you’ll be doing:

  • Identify partner requirements and then use the provided materials to fulfil these to enable them to better promote and sell vendor products
  • As new campaigns and initiatives are launched, you will brief targeted business partners on the details and materials available
  • Prepare marketing plans and activities with partners and presenting to key stakeholders
  • Share feedback with the client on what resellers are asking for in order to grow their businesses
  • Keep in regular contact with your network of partners to maintain trusted relationship with key decision makers and become an extension of their team
  • Generate reports in MS Excel and prepare PowerPoint presentations to share updates with the local client team to keep them informed with progress


  • Knowledge and/or experience of the IT channel
  • Knowledge of Salesforce & Mail Chimp
  • Channel knowledge – consisting of ISV, GSI & SI preferred
  • Language speaker ( Indonesia ,Mandarin ,Thai, Vietnamese ) are highly desired
  • Training partners on how to access and implement tools already available to them through the vendor
  • Working knowledge of Microsoft Excel, PPT & Outlook


  • Valid Visa that allows you to work in Malaysia
  • Senior roles require evidence of Partner Marketing, stakeholder management and understanding of the IT Channel.
  • Experience working with India, South East Asia (SEA) or Australia/New Zealand (ANZ)markets
  • Ability to localize material from English briefs to regional delivery
  • Telephone based experience in Sales, Marketing and/or Customer Services is advantageous
  • Business Level English, both written and spoken, with ability to adapt communication style to fit audience
  • Strong relationship building and telephone skills
  • Ability/confidence to communicate at all levels
  • Ability to work both as part of a team and independently, when required
  • Willingness to learn


  • Competitive remuneration package
  • Remote setup with flexible working hours
  • A tailored training and induction plan
  • The opportunity to work with globally diverse team and learn new skills
  • Supportive and international working environment
  • Opportunity to learn new skills
  • Social and charity events
  • Medical and dental benefits
  • 16 days of annual leave plus gazetted Public Holidays

Read More – Your gateway to fresh remote work anywhere.

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