Yapzy branding development – Upwork

We are looking for support with the following branding brief – please see attached and below

Step 1: Design mood board. Create a design mood board for your vision of the brand based on this brief. Once we agree on the mood board look and feel, we proceed to step 2.

Step 2: Logo design x3 options. Yapzy to choose 1 for refinement with 3 rounds of amendments.

Step 3: Visual System design x2 options. Colours, typography, symbols, a graphic device and photography style/treatment. Designer to also show execution of visual system on 1 notional application – mobile phone home page. Yapzy to choose one for refinement with x2 rounds of amendments.

Step 4: Once logo and visual system have been agreed on, design to apply to existing wireframes with 3 rounds of amendments.

Step 5: Designer to create a digital brand style guide including logo usages, misuses, clear space, fonts (headlines, body copy, system fonts), colours (primary, secondary and tertiary and their colour balance), graphic device creation and usage, digital buttons and how they change colour to show someone has clicked on them, notional applications including website page, mobile page, letterhead, Ppt template, social media look and feel, business cards. Designer can suggest other elements to include.

Posted On: September 13, 2021 14:26 UTC
Category: Mobile Design
Skills:Web Design, Sketch, Adobe Illustrator, UI/UX Prototyping, Brand Identity, Infographics, Zeplin, Adobe XD, Mobile App Design, Logo

Country: United Arab Emirates

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